"Based on what they call a “sustainable ecosystem”, the founders of Kulture Shop—Arjun Charanjiva, Kunal Anand, Jas Charanjiva, and Rajeev Sathe—have built a platform through which the work of promising Indian graphic artists can be released into the public sphere," writes Apoorva Tadepalli of Helter Skelter, the online Indian magazine focusing on independent and alternative culture of India.